Top 5 Reasons Why It Is Good for the Business

Online businesses have become a well-accepted business model these days. Long gone are the days when products and services can only be sold in brick and mortar stores. In other words, people do not buy solely from physical and concrete stores anymore. We already have thousands, if not millions, of enterprises selling both products and services in the Internet.

Despite this development, a business should never do away with having a business office. Offices are a must-have for any business. Having an office brings forth many advantages to the entrepreneur. Here are the top 5 reasons why having a virtual business office is good for the enterprise.

1. It provides a business address for business correspondence purposes. Every business, at some point and it may be often, needs to send business letters to clients, suppliers, government offices, media, and many other entities that the business needs to formally communicate to. Although emails nowadays are highly acceptable, businesses still need to send the usual business letters - in hard copies. That is why a business address is very important.

2. It complies with the legal requirements inherent in doing business. A business address is needed when applying for permits to operate in a locale. It is also required when drawing up memorandum of agreements or contracts with clients.

3. It helps the business build credibility and trust. An entrepreneur always needs to meet with clients, especially those within its proximity to establish credibility and trust. Although the number of pure online businesses has ballooned to an incredibly large number, not being able to provide a business address raises doubts and questions in the minds of our clients. Putting it in another manner, not being able to give business address information will cast a cloud of suspicion upon us. Suppliers and financial institutions will have second thoughts in dealing with us, especially when we are seeking for credit arrangements, because of the lack of this extremely important aspect of a business enterprise. What is worse, customers may hesitate to entrust us their hard-earned money and buy from us because they will think that we are simply a fly-by-night business and they would not have any idea where to find us in case they have concerns.

4. It reinforces the business's brand. Being able to maintain an office that is well - kept and modern will convince prospective clients that the business values quality and therefore can be relied upon when it comes to business commitments. In other words, it reflects the high quality the business promises its customers.

5. It offers flexibility and cost - effectiveness. A virtual business office services is an innovative business idea that exactly satisfies the needs of online businesses. It allows its members to use their office facilities only when they need it. Hence, it can easily be shared with many other entrepreneurs who are looking for the same business office arrangements. This makes the fees very affordable bringing us to the next benefit we can enjoy from these virtual offices - that is, cost-effectiveness. The usual arrangement is through membership where members are only asked of very reasonable fees for the shared use of the facilities.

Assessment of the Real Small Business

I must admit that I proudly proclaim that I don't watch reality shows. However, that's not really true. I am an avid follower of ABC's "Shark Tank" series. The question is why, and what do I learn from that show that can be applied to my business?

While we all strive for the multi-million dollar or even billion dollar business, the truth is that most of us would be happy to have a small business that satisfies our needs - both in terms of income and satisfaction. We will likely not develop a business in which Mark Cuban would want to invest. So let's take a look at our business interests as they might be evaluated by smaller investors in the "Guppy Tank".

A small business, by my definition, is a business that often starts from scratch, employs the owners, perhaps some family members, and a few others. Initially, at least, the business struggles with sales and is faced with at least some periods of negative cash flow. This, of course, differs from the definition of a small business that might include 50 workers and have five million dollars in sales. With this definition in mind, let's follow a hypothetical business into the "Guppy Tank".

Our show opens with the introduction of three possible investors. Each has had some level of small business success of his/her own. They represent hard work, good planning, and the recognition that not all small business owners will get to this point.

Next, in comes the owner of business "X" which designs, manufactures, markets, and sells widgets. The widgets could be a consumer product or service. It really doesn't matter. The owner of business "X" introduces his or her widgets with some fanfare. He or she explains why business "X's" widget is so much better than any other widget out there and why it occupies a unique niche in the developing market. Everyone is properly impressed at this point.

Our guppies, however, know nothing about the widget or business "X" or the person or persons behind it. The questions begin.

Guppy 1 asks how business "X's" founder and owner, whom we'll call Sandy, got into this business. The question, of course, is intended to find out more about Sandy. What is Sandy's background? Does Sandy have prior business experience? Is Sandy committed to this business? Where did the idea for the widget come from?

Guppy 2 asks questions about the widget and its current acceptance in the market. Is the item selling now? What is the market? What do we really know about the market? How did Sandy form her projections?

Guppy 3's inquiry is focused on the financial needs of business "X". What is needed now? What will those dollars accomplish? What will future needs be? And, of course, what's in it for the guppy that invests.

In our show, the guppies get their answers, are impressed with the widget, with Sandy, and with the future prospects. They fight over investing in business "X" and Sandy. Sandy has succeeded. But how?

Sandy demonstrated by her answers to Guppy 1 that she is passionate about her small business. She has always been willing to work long and sometimes stressful hours because she enjoys the enterprise. She sacrifices for her business. Her widget came about from a combination of prior experience and a love for the product or service. The business provides Sandy with more than a job. It is her vocation and hobby rolled into one. Hard work - yes. Time consuming - yes. She says "Bring it on!!"

To Guppy 2 Sandy presents some data about the product and market. The guppies and Sandy know that the data was less than stellar since there was no practical way to do a full-blown analysis. But it was clear that Sandy had thought this through. She had tested the market as best she could. The results were more than encouraging. Sandy is the expert when it comes to her widget and it shows.

And as for Guppy 3's focus, Sandy presented a picture in sufficient detail as to how the funds would be used, how they would increase sales, and how profits would benefit. Sandy had done her homework.

As the show comes to an end, we are very happy for Sandy's success and can't help but wonder "how would I have done" in the Guppy Tank.

The lessons from the tank are simple. In order to achieve success, we have to be passionate about our business. We must understand our market. The ultimate bases for decision making in any business, cash flow and profit, must be no strangers to our thinking. Planning is essential. And we have to understand and keep within our available resources.

How to Build Your MLM Business With Social Media



Multi-level marketing has become a very popular marketing business for individuals who are looking forward to easily earn money in more than one way. MLM businesses generally flourish when you have a wide and extensive network of personal contacts because you are compensated for your individual sales and given a commission for the sales of your downline organization. Your downline is basically an organization of people who market the products and services you do. Because MLM businesses rely greatly on knowing a lot of people so that you will be able to earn, it is important for you to utilize several tools in order to expand your network of contacts.

Technology is of great importance to the MLM entrepreneur. You should make use of the Internet and the several platforms online in order to meet the ever-changing demands of society. Individuals looking for business opportunities that can actually help them earn are carefully and thoroughly searching the Internet in order to find these business opportunities. Most are using these platforms to meet people with interesting MLM business opportunities. You should very much use the Internet and the several platforms so as not to be left behind by the ever-changing times. Internet marketing, particularly social media marketing is becoming a trend in the industry and must be used by the MLM entrepreneur such as yourself, whether a beginner or not, to see significant developments in your MLM business.

Social media has become an invaluable aspect of society. Platforms such as Facebook and Twitter allow people from across the country or even across the globe to interact with one another regardless of the great difference in the time zones. Through social media, people are able to make more friends than they could have imagined. You can very much use this thriving industry to your advantage.

The increased popularity of social networking sites such as Facebook and Twitter have greatly altered the MLM business scene. More and more individuals are using the internet to discover, utilize, and practice several different social media marketing methods. The importance that social media has on your MLM business cannot be described by simple words. It is something that becomes the bloodline and backbone of your MLM business and without it, failure will be certain and earnings will be lacking.

Social media is an effective tool you can use to build your MLM business. Social media includes using the Internet and mobile devices to establish communication between people worldwide. This platform eliminates borders and limitations set by location and time. Furthermore, social media is generally free for everyone to use and can be used for whatever purposes one may want to use it for, as long as they are consistent with the terms of use set by the social networking site. You should take advantage of the social media in order to experience all of its benefits.

Are you currently using social media to build your MLM business? If not, then you better hurry and utilize this effective tool. It allows you to connect to hundreds and even thousand s of people, people to whom you can sell your products or even recruit as part of your downline. Indeed, social media is something that you can use for the growth and success of your business.

The importance of communication between you and your clientele cannot be stressed enough. Your network of contacts can only be maintained and even expanded if you are equipped with good communication skills. Communication however, can sometimes be difficult because of time and location constraints but all these are eliminated by social media.

You can basically use this method to turn users into leads. Leads are possible clientele and downline members that can help turn your MLM business into a success. Leads can be created with the use of several methods. Advertisements can be put up on the social networking site. You can also directly contact people that you believe may be interested in your MLM business. If you are successful in generating leads, your customers and downline can easily attest to the efficiency of your products and services or the rewarding nature of being a downline of your MLM business.

You can use these wide and extensive methods to generate traffic to your website. You can achieve this through advertisements strategically placed along the social networking site that significantly attract people toward your business since the source of the information is reliable, being the social networking site itself. What is more, Facebook and several other networking sites only display your ads on profiles of users, whose information indicates that they are actually interested in something related to your business, ensuring that you only reach your targeted traffic. This means you don't have to pay much for clicks on your ads by people who aren't exactly interested in your products and services.

Establishing the presence of your MLM business in the social media scene can be a little bit difficult. If you are to create a profile about your business, you will find that very few users will actually like and follow your business. There are a lot of other business pages and profiles that have a lot of likes and people often tend to like those pages with thousands of likes. If you are able to strike a friendly relationship with the page administrators of some popular pages, you can ask them to post links leading to your page. However, this is not wholly an easy thing to do since they are most unlikely to help competitors. What you can do is find people who are evidently interested in MLM businesses with natures similar to that of yours, and they can be found on popular pages on MLM business. You can personally send these people a message, start a conversation, maintain a relationship, and eventually invite them to your MLM business. As so, you are able to generate leads and build your MLM business with social media.

It is also of great importance that you remain genuine so that people would trust you and your business. Do not immediately present business propositions because people will find this very irritating and so unprofessional. Take time to know your possible clientele and establish healthy relationships that may eventually lead to business transactions.

Indeed, there are several ways on how to build your MLM business with social media. You can create pages that have the potential of luring in targeted traffic and generating leads. You are also able to maintain communication and healthy relationships with customers and downline organization, which can ultimately lead to repeat business and more noteworthy performance.

It is truly an effective marketing tool that you as an MLM businessperson should very much look into in order to build your multi-level marketing business and gear it toward success. Social media will ensure that your MLM business will be competitive and will flourish, much to your advantage and profit.